The Blog

30in30 Entry 1: Found Typography

Grote Turn-Signal Logo

I saw this last night at Nashville Auto Diesel College, where I was proctoring the Automotive Service Excellence test. It was on what appeared to be a model of a turn signal setup (I have no idea what it’s actually called), made for learning how to work on that sort of thing. I think the classroom we were in is for automotive electronics. Starters, turn signals, that sort of thing.

At any rate, I was drawn to this style of lettering. It’s definitely an Art Deco style of type, and it looks somewhat reminiscent of Mark Simonson’s Coquette.


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